My Auto Store’s inaugural Brunch & Boost auto show surpassed all expectations, drawing over 600 attendees and achieving over 100k views and thousands of shares on social media. From the moment registrations opened, it was clear this event was destined for success, with 150 exotic, import, domestic, and classic vehicles securing spots within the first 48 hours.
This remarkable debut auto show, organized by the My Auto Store (MAS) team during Father’s Day weekend at our new distribution center in West Deptford, NJ, was a testament to meticulous planning and high enthusiasm and heavy interest from auto enthusiasts across the Philadelphia region and country including South Carolina and Maryland. The anticipation was fueled by a partnership with Slept On Society (SOS), a local automotive event host. MAS x SOS worked tirelessly to create a unique experience within just a month. As preparations intensified, the morning of the event arrived with a flurry of last-minute arrangements, yet excitement overshadowed any stress. Vehicles began arriving early, with over 20 cars in the outside show area and VIP vehicles lining up for display inside the distribution center. The venue transformed into a showcase featuring over 400 vehicles, rivaling other elite auto shows in the tri-state area.
Brunch & Boost also embraced community spirit, raising $1,302 for the Ronald McDonald House Charities. The diverse lineup of vehicles, from vintage Acura NSXs to modern Lamborghinis brought together car enthusiasts of all kinds. The festive atmosphere was enhanced by a variety of food trucks, a dunk tank with My Auto Store volunteers, and a children’s bouncy house and activities area, making it an unforgettable day for attendees of all ages.
Many attendees visited My Auto Store’s booth to learn about the business, discuss recycled auto parts with the MAS team, grab swag, and enjoy popcorn. A highlight was the recent IMSA Michelin Pilot Challenge Mid-Ohio Sports Car Course-winning Aston Martin sponsored by My Auto Store, which attracted numerous visitors for pictures and videos.
Another rare attraction was My Auto Store CEO, Joe Balzano’s BMW i8, displayed next to our booth, drawing significant attention. Trophies were presented to the top vehicles by the show’s judges and My Auto Store team. The event’s impact resonated across social media, sparking widespread anticipation for future editions. As stories of Brunch & Boost circulated throughout the region, one question echoed: When is the next one? My Auto Store plans to host more automotive events in the near future. The first Brunch & Boost was not just any auto event; it was a milestone that united automotive aficionados, supported a noble cause, and left an indelible mark on everyone who attended. It set a high bar for future automotive gatherings.
